Project Information丨项目信息
Project Year丨项目年份:2022
Location 丨项目地址: 简阳 腾冲
Project Leader丨项目负责:王璐莹
Space Designer丨空间设计:邓天舟
Deepening Designers丨深化设计:张旭 涂望
Project Area丨项目面积:1000㎡“华溢于表,派源于质”
"Better Performance with Better Quality"
“保护动物,健康人类”
该项目是一家专注于兽用生物疫苗、抗体、诊断试剂、兽药等动保产品研发、生产、销售和技术服务于一体的企业。本次项目主要设计区域是华派集团四川简阳总部与云南腾冲华宇生产基地。
The project is an enterprise that focuses on the R&D, production, sales and technical services of animal protection products such as veterinary biological vaccines, antibodies, diagnostic reagents and veterinary drugs. The main design areas of this project are the headquarters of Huapai Group in Jianyang, Sichuan and the production base of Huayu in Tengchong, Yunnan.
「 华 派 HPBG 」
本空间面积120㎡,只有一个入口,因此采用”回“字形动线,以逆时针的方向进行讲解。视觉中心点则是采用基因模型作为主设计元素,体现其行业特性,下方的展柜使用华派集团的英文缩写“HPBG”作为柜体变形而来。
This space covers an area of 120 ㎡ and has only one entrance, so it uses the "back" moving line to explain in a counterclockwise direction. The visual center is to use the gene model as the main design element, reflecting its industry characteristics. The display cabinet below uses the English abbreviation "HPBG" of Huapai Group as the cabinet deformation.
整体地面采用深灰色、浅灰色、白色地胶进行造型分割,与顶面的石膏板造型和圆形灯膜上下呼应,更加具有层次感。
The overall ground is divided by dark gray, light gray and white floor glue, which echoes with the gypsum board shape and the circular light film on the top surface, and has a sense of hierarchy.
用蓝色作为引导去串联起内容与荣誉,配上凹凸有致的展陈形式,给参观者感受层次结构的不同。
Blue is used as a guide to connect the content and honor, and the concave-convex display form is used to give visitors a sense of hierarchy.
墙面沿用同色调的玻璃与其他材质形成对比,以此来放大参访者的感官,体现出空间的延伸性。
The same color glass is used to contrast with other materials on the wall to magnify the visitors' senses and reflect the extensibility of the space.
「 华 宇 」
序厅 Lobby
进入序厅,映入眼帘的是一个5.2*6.4米的LED大屏幕,体现出华宇的实力雄厚。序厅主要强调了关于生物安全的重要性与国家政策的大力支持,符合当下行业发展趋势。
Entering the prologue hall, you will see a 5.2 * 6.4 m LED screen, which reflects the strength of Huayu. The preface hall mainly emphasized the importance of biosafety and the strong support of national policies, which is in line with the current industry development trend.
The top surface is customized with a soft film representing the molecular structure shape of the biological profession, which echoes the ground glue shape. The depth of the space is 14.45 meters, which is convenient for visitors to take group photos here.
发展历程 Development history
发展历程板块体现出华派集团的基本简介、生产基地、领导关怀等内容。本空间采用全息投影智能设备与组合电子屏全方面展示各生产基地的特征与实力。
The development history section reflects the basic introduction, production base and leadership care of Huapai Group. This space uses holographic projection intelligent equipment and combined electronic screen to display the characteristics and strength of each production base in all aspects.
科研实力 Scientific research strength
本空间是重点展示区域,因此在中间设计了一个特殊造型来形成视觉中心点,设计元素则是采用”放大镜“的造型进行演变得来,体现出生物技术研究的严谨。造型连接顶面与地面,给人以震撼的感觉。
This space is the key display area, so a special shape is designed in the middle to form the visual center. The design elements are evolved from the shape of "magnifying glass", reflecting the rigor of biotechnology research. The shape connects the top surface and the ground, giving a shocking feeling.
顶面采用弧形的灯膜如水一般流畅,代表着公司的发展可以细水长流。周边在配以独立展台、触摸显示屏、灯箱等形式,更好的展示其产品的多样性。
The curved light film on the top surface is as smooth as water, which means that the development of the company can flow smoothly. The surrounding areas are equipped with independent exhibition stands, touch screens, light boxes and other forms to better display the diversity of its products.
高效管理 Efficient management
此板块采用的是展示MES平台的实时监控与广告一体机的智能化技术,体现该集团的智能化管理与高效率的生产。因此处智能化设备较多,灯光处理上则选择灯膜与筒灯分组控制,不会刺眼与曝光,更大程度上给人舒适的感觉。
This section adopts the intelligent technology of the real-time monitoring and advertising integrated machine of the MES platform, reflecting the intelligent management and efficient production of the group. Therefore, there are many intelligent devices. For light processing, the light film and downlight are grouped to control, which will not glare and exposure, and give people a more comfortable feeling.
品牌文化 Brand culture
此区域全面体现华派人永远坚守“华溢于表,派源于质”的核心文化和企业发展观。秉承工匠精神,敢于拼搏,勇于创新,始终践行“保护动物,健康人类”的伟大使命。
This area fully reflects the core culture and enterprise development concept of Huapai people who always adhere to the principle of "China overflows in the surface, and school comes from the quality". Adhering to the spirit of craftsman, daring to fight and innovate, and always practicing the great mission of "protecting animals and healthy human beings".
未来愿景 Future vision
本空间造型上选用体块将各个部分的内容分解开来,对每个内容进行详细说明,同时顶面采用统一造型和灯带将内容串联成一个整体。
In the space modeling, block is selected to decompose the content of each part, and each content is described in detail. At the same time, the top surface uses unified modeling and light belt to connect the content into a whole.